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What is SKAG?
Single Keyword Ad Group (SKAG) is a strategy of using super specific keyword groups in Google Ads. Only one keyword triggers an ad.
Better Way of Using SKAGs
When your PPC campaign gets large, you will spend hours splitting groups and managing them one by one. Using SKAG method, you will face a lot of manual work. There is also a risk of duplicate keywords and conflicting match types. We have developed a way to manage hundreds or thousands of SKAGs.
Automating SKAG Management Process
Our in-house built tool has invaluable features for smooth SKAG set up and management. We automate most parts of the SKAG campaign process. The only thing you will need to take care of is managing bids.
Ad Group Best Practices
Our approach to structuring keywords and ad groups is highly effective. Every group we create has relevant keywords only. It might include only one or several closely related keywords. Our keyword grouping process begins with the highest relevance and accuracy, therefore we deliver high Quality Score, Landing Page Experience, and relevance.
We make sure to give you all the tools and guidance to create and manage single keyword ad groups. We will create perfect ads and match your landing pages to relevant ad group.
We create thousands of relevant ads in minutes, not days. We make sure that ad text matches keyword and user intent. You will get headlines, descriptions, and display URLs.
Ad group and Landing Page Matching
Stop wasting money on low Quality Score and Landing Page Experience issues. Transform your Search Ads Campaign results by having impeccably relevant, accurate groups matched to the best relevant pages.